ASICS Boosts India Production, Expands Retail Network

  Published 9 months ago

ASICS raises India manufacturing to 40%, expands stores, and projects 35%-37% revenue growth amid regulatory shifts.

  • ASICS increases local production to 40% in India to meet government standards and ensure supply stability.
  • Plans first brand, owned store in Delhi/Mumbai, with three new franchise stores by monthly end.
  • India's revenue is expected to grow 35%-37% in 2024, and 25%, fueled by fitness trends and affluent consumer demand.

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