JLR Sales Fall: Cyber, Tariffs, Jaguar

  Published 6 months ago

JLR sales fell sharply due to cyber outage, Jaguar phase‑out, tariffs, and lower volumes globally.

  • Range Rover, Sport, and Defender comprised 76.7% of Q2 FY26 wholesale, slightly down from the prior quarter.
  • Retail sales dropped 17.1% YoY to 85,495 units, 8.7% lower than Q1 in the quarter.
  • All markets fell YoY, notably the UK down 32.3%; Tata Motors remains the global automotive leader today.

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